Dean Rimer on “The End of Overeating”

In her Monday Morning blog, Dean Rimer of the UNC School of Global Public Health discusses her reading of David Kessler’s new book, “The End of Overeating.

Rimer notes:  Kessler makes a compelling, well-documented case that the food industry has engineered foods so that we want to overeat. His premise is that the industry has figured out how to make foods that are highly palatable and available. He points out through interviews and data that we now face “the taco chip challenge every day-the challenge of controlled eating in the face of constant food availability.”

He said we especially need to change our thinking about “big food.” We must work together on interventions for individuals, communities and policy changes that incentivize positive choices.

“Our School is perfectly positioned to lead the way,” writes Rimer.

Book says ‘big food’ making us bigger – News and Observer

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